Until Sunday January 27th, 2008

New shapes, new materials, new objects, the most innovatives realisation of the year will be on display at this annual window display of contemporary design.
The 2008 Design observer, to think Design differently
Thinking Design differently is descovering its true identity. It needs a shift, another perspective in your point of vue.
That's exactly what this exhibition is about through its scenography both educational and surprising. It gives you the keys to discover the variety of steps a designers goes through, and it allow the audience to better "read" spaces, objects and picture in our day-to-day life... thus to better choose those. All sectors will be presented from medical appliances to white goods to sport.

BEcause contrary to preconceived ideas, Design isn't only about aesthetical qualities. Design can and must raise the bar for life quality, materialise an innovation or more simply creates emotion.


Design is a global approach and its all point resumes into one word: YOU!
Today, design field of expertise are wider then ever and do not self-limit to product design. An example? Everyone has a cell phone, and you can bet it has been designed by a designer, as well as its user graphic interface, its "Packaging", not to forget its brand identity, its website and your connectivity provider's Point of sale...
Whatever applications, they obey to one only ryle: Listen to the consumer.
Access : Claude Bernard, Explora, niveau 1
from 10:00am to 06:oopm (07:oopm on Sundays ). Closes on Mondays
Admission: access granted with the Explora ticket
Cité des sciences et de l'industrie
www.cite-sciences.fr
30 avenue Corentin Cariou
75930 Paris cedex 19


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